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The Power of a Routine for Professionals
The Power of a Routine for Professionals
September 24th, 2012 → 4:36 pm @ Ari Kaplan // No Comments
Seth Godin’s recent blog post – The Simple Power of One a Day – captures the essence of how professionals can generate momentum from incremental innovation. He highlights that there are at least 200 working days a year and we can commit to completing a single marketing task on each one of them, including:
- Sending handwritten notes
- Blogging about a client’s experience (with permission, of course)
- Making an introduction
- Reading the first few chapters of a business or ‘how-to’ book
- Using video to teach your clients to do something
- Taking a 10-minute walk and writing down at least five ideas for how to improve what you offer the world
- Changing something on your website and tracking its effectiveness
- Helping a non-profit in a significant way
“Enough molehills is all you need to have a mountain,” Godin concludes. Please feel free to e-mail me or leave a comment and I would be happy to send you a PDF of my tip sheet, which includes a variety of additional ideas that will help you create opportunity.
Tags: ari kaplan, blog, getting published, ghostwriter, Ghostwriting, incremental innovation, momentum, reinventing professional services, reinvention, routines, seth godin