At my core, I am a conversation starter and I hope that my new book encourages a series of discussions about reinvention in various industries.  My goal has always been to engage others in a dialogue and learn from their insights.  This blog will serve to share those lessons.  I had the great privilege of speaking with leaders from AON Hewitt, Avvo, Axiom, BlackRock, Cozen O’Connor, Craigslist, Disney, Eden McCallum, Expedia, FMC Technologies, Greenberg Traurig, HARO, JP Morgan Chase & Co., LinkedIn, Marcum LLP, MD Anderson Cancer Center, MF Global, Microsoft, PricewaterhouseCoopers, Robins Kaplan Miller & Ciresi, RocketLawyer, Royal Veterinary College, Texas Children’s Hospital, Yahoo!, Zillow and others for Reinventing Professional Services.  I have also been raising the topic of reinvention on my North American tour sponsored by BigHand, Inc.

Here is what Ed Walters, CEO and Co-Founder of Fastcase had to say when we spoke in Washington, DC on June 2, 2011.  He suggests that each of us ask:  What Does Your New Normal Look Like?

“After the economic downturn, we’re seeing a reboot,” says Walters.  He highlights that we are in a period following hard decisions and cuts, when industry leaders are trying to figure out what their “new normal” looks like.  He notes that law firms in particular are beginning “a very large exercise in reinvention.”