Recently, productivity software maker, RocketMatter, introduced a free e-book called: The Law Firm of Tomorrow! – Part One: Marketing 2.0 and Legal Tech Savviness (click on the link to download), which provides –
- Guidance for creating a Facebook marketing strategy.
- Techniques for optimizing your email blasts and Twitter usage.
- Strategies for employing cloud computing to reduce both cost and risk.
- Ways to identify security issues to be aware of for mobile computing.
In reinventing your practice, business or profile, what type of information can you provide in an e-book format to help your audience? RocketMatter will be hosting a free webinar – Reinventing your Law Practice in the Recovery (click on the link to register) – on July 28th from 12-1pm ET during which I will provide a few suggestions for sparking some of these ideas.I had the opportunity to interview RocketMatter founder, Larry Port, a few years ago. Our discussion highlights many of the trends that have continued to develop and a number of techniques that have helped make the company successful in this environment.
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