The Strategic Value of Unique Corporate Gifts, Like Gourmet Cookies
November 20, 2024
I spoke with Dr. Silvia Hodges Silverstein, CEO Emerita of the Buying Legal Council and advisor to Last Crumb, a gourmet cookie company. We discussed her career journey from legal procurement to luxury branding, the strategic value of unique corporate gifts, like gourmet cookies, in fostering client relationships and loyalty for law firms, and advice for professionals considering a career shift.